Glossier Product Advertisement

Product Motion Graphics for Glossier’s Cloud Paint

Tools

After Effects / Photoshop / Cinema4D

Designed / Animated by

Jane Cho

In my vision for the Glossier Cloud Paint commercial, I wanted to vividly show its qualities: a clear, sheer, rosy blush that looks radiant under the sun. Cloud Paint is made to give you a natural glow that you can build up. To show this, I will use organic shapes and partially transparent materials to emphasize clarity. I also included scenes that introduces some of the different shades that they offer, showing Glossier's commitment to embracing individuality. This will reflect the brand's belief in celebrating everyone's unique beauty.
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